30-day money-back guarantee
Unlimited access, anywhere, anytime
Learn from hand-vetted instructors, experts in their field
This badge will showcase your new expertise on your profile page after completing the course. Cool, right?.
Course SyllabusChapter 1
WHY Targeting is So Key
- Introduction (2:07)
- 1. Getting Started (1:31) Free
- 2. Ad Breakdown 50% Content, 50% Targeting (3:13)
- 3. Scaling Limitations: You're Always Limited by Audience or Budget (2:05)
- Quiz - WHY Targeting is So Key
- 4. Deep Dive into the 11 Types of Custom Audiences (30:55)
- 5. Timeframe Breakdown (2:52)
- 6. Naming Convention for Custom Audiences (4:42)
- 7. Best Audience Sets to Start With (2:32)
- 8. Using Event Audiences to Automate Lists (3:08)
- Quiz - Custom Audiences
- 9. What is a Lookalike Audience? (9:25)
- 10. Which Custom Audiences Create the Best Lookalike Audiences (2:27)
- 11. Strategy for Lookalike % (2:49)
- 12. Naming Convention for Lookalike Audiences (4:55)
- Quiz - Lookalike Audiences
- 13. Demographics, Psychographics and Behaviors (13:36)
- 14. Narrowing and Excluding (7:06)
- 15. Geo Breakdown (4:12)
- 16. Using Connections (5:08)
- 17. Combo Audiences (4:29)
- 18. Audience Sizing (5:00)
- 19. Naming Convention for Saved Audiences (5:55)
- Quiz - Saved Audiences
Ad Implementation for Freelancers
- 20. Get ROI for Your Clients (8:54)
- 21. Scaling: The 3 Ways to Grow a Custom Audience (2:19)
- 22. Avoid Audience Burnout (5:33)
- 23. Expanding a Lookalike or Saved Audience (3:32)
- 24. Split Testing Audiences (5:19)
- 25. Determining When an Audience is Not Performing (10:45)
- Quiz - Ad Implementation for Freelancers
- Wrap-up (1:55)
- Templates to download
- Final Quiz
By Blitz Metrics
Facebook Ads experts, spent over $1B on Facebook Ads for their clients in the past 11 years.
- 27 Videos
- 2.6 Hours
Every ad is 50% content and 50% targeting. If content is king, then targeting is queen. Learn how to improve ad performance and scale your Facebook campaigns in this targeting course. This course is suitable for all levels, whether you're a complete beginner or want to polish up your Facebook targeting skills.
the best of the best
if you read this review just buy the course
I was waiting till the end to see Logan's complete clap, it was great indeed. Learnt a lot of stuffs.
Great informative course with the downloadable files its great.. you should add exercises as well.
Very useful course with real and practical insights.
Excellent Course and materials provided! Thank YOU! Very USEFUL!
Great course learned a lot
This course contains theoretical knowledge more than practical
awesome great to learn
Incredible!!!!!! finally a system to follow :)
Awesome! This course is worth more than I have paid for on here. Thanks to Fiverr, Logan & Dennis you guys rock!
I learnt alot
This is an awesome course for the marketer who wants to take them to next level.
Really amazing course hitting all the key point in targeting in facebook marketing.
Somewhat useful for first time doing fb ads.. fundamentals
One of the good course I ever saw in online. Recommended
Yet another awesome informative course.
Very helpful for middle class Facebook advertiser. anyways great course!
This course is really awesome.It helps me target real people
Highly Highly Recommend
Learned so much! Thanks, Denis Yu and Logan Young.
the course is really informative and full of knowledge although not really for beginners, and the overall quality of the videos was not really the best.
I really think the information here is great but it was hard to follow along, especially if you are a beginner. Maybe it wasn’t for a beginner, but it was confusing.
Well done and explained in a very clear manner! Will refer to friends and probably will review all videos once more
So much great information to learn and implement. This course gives you the foundation for doing Facebook Ads right.
That's was actually pretty darn good!! I'm a digital marketeer using facebook as well, I knew quite a few things, but many that I didn't know, so yes, that was a really good course.
Great ... got to learn a lot...
Great stuff so far... just FYI the "Saved Audiences" quiz has a few grammatical mistakes that almost alter the questions and responses.
I found the course really useful. It gave a lot of insights. Unfortunately the videos do not get updated so they don't show the current interface of the FB Business manager. It would be great if authors could add at list a link with some screenshots of the recent FB interface.
But again the missing part is that real campaign data. I understand it's difficult but you know only knowledge is not enough for getting sales.
Insightful and always good to come back to for a refresher.
Such value in a cheap course. 'Gurus' would sell this for thousands. I would like to see an ecommerce ad course though
Very detailed and concise Facebook ads course!
Amazing Course to start making money through Facebook Ads.
Great info! Before, I had poked around playing with FB ads and didn't really get results or know if I had really done a good job of targeting an audience or creating a decent ad. Now, I feel like I got a good push to get started with clearer understanding of how to put things together.
Some of the computer views in the training didn't show the whole screen on my desktop so things Logan was pointing to and discussing I couldn't see. Also, for me, I'm older and slower, Logan would scroll back and forth a little too fast, but thankfully I could back up and re-watch or pause and take notes.
Highly recommended for anyone trying to make money of Facebook Ads. It has the basics and it has all the advanced tips.
Excellent in-depth overview of Facebook’s targeting capabilities. Logan and Dennis provide real world insights on how to use the different targeting capabilities within the Facebook ads platform.
I learned a lot, but I wish they had focused more on the particular situations Facebook marketers deal with. For example, say you're client is a podiatrist, how do you target people who need a podiatrist? It's not as easy as targeting homebuyers or beer drinkers.
Also, I would have liked to learn how to use Facebook to advertise our own gigs. A lot of successful sellers are doing that, and it would have been nice to learn that.
Definitely great info. There could have been more explanations about different strategy angles, but the course meet his purpose!
Best facebook ads course money can buy. However, facebook is making changes with 10-second video views coming end of October. Facebook is removing 10-Second Video Views, Cost per 10-Second Video View and Unique 10-Second Video Views, so plan accordingly.
Really great and invaluable information. But whats with that weird hand movement at the end of the videos hehe?
Would love to see real results from live campaigns during the corse.
This was so easy to understand. The examples and the showing how to do it was super helpful.
I felt that this course had some solid insights but a lot of the information was elementary or the type of information that is easily found for free on Facebook's Blueprint courses.
This course is amazing, It gives me the room of the new opportunities to run my business and help clients to run their businesses. I'm happy about the course, also I'm going to order the new course from the guys about the chat-funnels. Thank you for this great course, liked it.
fairly useful. Well delivered, but not enough explanations on some points
Was a very good display by the presenters and good understanding content that is important to do your job properly and have success with that thank you
It is overall a good course, but I don't think this is something that you can sell on Fiverr.
Very well explained concepts and strategies regarding Audiences on Facebook. Fully Recommended.
I enjoyed this course. Dennis is on point when he says that content is 80% of ads performance. I will try to take my Fiverr service to the next level.
no subtitles, not satisfied
I absolutely loved the course. The course gave a great understanding of the targeting and audiences. Can't wait to use the information in my own business.
Great learning, you guys are outstanding.
Great material - looking forward to putting it to work. . .
It is very professionally preset. This is a very important skill to have to thrive in the competitive market.
Great course!!!! With essential and relevant information.