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Course SyllabusChapter 1
- 1. Intro - Technical SEO (1:40)
What is Technical SEO?
- 2. Definition and History (3:26)
- 3. Why It Matters (1:24) Free
- 4. Core Components (1:45)
- 5. Results + KPIs (1:27)
- 6. Goal Setting (0:40)
- What is Technical SEO? - Quiz
- 7. Overview + Getting Ready (0:41)
- 8. Google Search Console (4:20)
- 9. Screaming Frog (6:12)
- Tools - Quiz
How to Approach a Client
- 10. Questions + Brief (1:06)
- 11. Competitive Overview (3:54)
- 12. Mini Audit (2:25)
- How to Approach a Client - Quiz
How to Perform an Audit (Part 1)
- 13. Sitemaps (4:59)
- 14. Robots.txt (2:44)
- 15. HTTPS (2:09)
- 16. Broken Pages (5:55)
- 17. Duplicate Content (2:11)
- 18. Mobile Friendliness (7:44)
- 19. Bonus Lesson - Site Speed Diagnostics and Optimization
- Performing an Audit (PART 1) - Quiz
How to Perform an Audit (Part 2)
- 20. Metadata + Header Tags (2:40)
- 21. Image Optimization (1:38)
- 22. Schema Markup (4:57)
- 23. Social Tags (1:58)
- Performing an Audit (PART 2) - Quiz
- 24. Summary - SEO Course (0:34)
- Final Quiz
By Kelly Murphy
SEO expert and digital marketer, with experience working with top Fortune 500 companies.
- 23 Videos
- 1.1 Hours
Among the many components to SEO, technical SEO is the foundation upon which all other tactics are built. In the SEO - Technical Audit course, I'll guide students through the nuts and bolts of technical SEO, from its purpose and value to its execution. The focus will be on technical SEO tools and how to use them, approaching a client, and performing an audit. This course is intended for all levels, from beginners to seasoned SEO pros who might need a technical refresher.
Great course! thank you
Great course for beginners, and a quick refresher for those who are in the SEO business. Kelly is a great instructor - she manages to effectively teach the basics of technical SEO & website audits in an engaging way.
Good course but need to be more adanced
Very good, but require more content
I absolutely loved this, I feel like a better freelancer because of it. I will be taking a lot more courses here, Great course, interesting and easy to understand.
Great course! SEO audits can be difficult due to the massive amount of information you have to distill for a client. This course breaks it down step-by-step into a simple process. If you're new to SEO this is a good starting point, if you've been in the game awhile this is a good refresher and will help you deliver more organized audits to your customers.
This course helped me to learn a bit more about technical SEO. It dives deep into the fundamentals and the advanced material helps to enhance my SEO Profession. I can offer a better service now! I offer Off page SEO services where I can additionally use now the knowledge learned in this course to offer an even better SEO service! Thank you!
I only knew the very basic principles of SEO and this gave me a great, well-rounded understanding of technical SEO that will assist in my everyday work.
Thanks a lot it help me to grow my skills on off page and on page SEO !
Very in depth course. I feel fully equiped to offer services as a SEO auditor. Thank you !
I learned a lot. Thanks!