Viral Marketing: 7 Secrets to Promote Any Product

  • 4.9

This badge will appear on your profile once you complete this course.

Course Syllabus

chapter 1


  • Introduction
  • 1. Secret 1: Sell The Problem, Not The Solution (14:37)
  • Quiz - Secret 1: Sell The Problem, Not The Solution
  • 2. Secret 2: Think Like a Magazine, Not a Salesman (4:30)
  • Quiz - Secret 2: Think Like a Magazine, Not a Salesman
  • 3. Secret 3: Content Is King, but Consistency Is Queen (3:56)
  • Quiz - Secret 3: Content Is King, but Consistency Is Queen
  • 4. Secret 4: Punch Above Your Weight Class (11:00)
  • 5. Secret 5: Ethically Steal Your Competitors' Customers (8:12)
  • 6. Secret 6: Bulid an Audience By Borrowing (10:25)
  • Quiz - Secret 6: Bulid an Audience By Borrowing
  • 7. Secret 7: Be a Shadow, Not a Ghost (5:19)
  • 8. Bonus: Tips to Be a 5 Stars Freelancer (16:07)
  • 9. Closing Thoughts (3:15)
  • Quiz - Secret 7: Be a Shadow, Not a Ghost
chapter 2

Final Quiz

  • Final Quiz

Course Description

In this course, you'll learn about the process of "going viral." It's not pure luck. No fluff. No touchy-feely theories. Only proven tactics, tools, and templates ready to apply whether you’re marketing a product, book, personal brand or crowdfunding campaign. This course is ideal for individuals who are ready to take their brand or business to a new level. Put an end to the guessing games, and come learn what it actually takes to go viral so you can promote any product.

Buy Course

169 Reviews

  • 4.9
  • otisubakasax .

Amazing secrets revealed, too much information to be honest :))

  • Joseph Dean Coburn

Typical of the marketers of this time period. Rehashing the same hackneyed ideas that created the platforms which preceded them. Only the segments on "Stealing Customers" and "Shadow your Clients" reflected the actual marketing that is exclusive to the internet and making good use of the media. There is so much more to the possibilities of the internet as a media and as an advertising platform. In the end this course was about Advertising and not about Marketing, per se. Marketing is tightly defining your best customers and super-serving their needs. Some overview of how to identify your best customers' values and lifestyles provides huge clarity in meeting their expectations -- that's marketing. This effort was generic in its spectrum. Finally, this is not a class where learning has the chance to take place. This is an "Exposure" to an approach in generally solving the creative question in Advertising. In a traditional class, students are expected to memorize the correct answers in order to clearly demonstrate that they have met the expected learning outcomes. That approach is not learning either. That's just memorized what the teacher thinks and says. Learning takes place through repeating the fundamentals over time, making mistakes, getting correction, and finally being able to articulate a greater understanding as a result of the training.

  • mqzai123 .

  • Sam Owen

  • ctgirl .

  • whitebrdanimatr .

I really recommend taking both of his courses. Simple, precise and on point!

  • Maximilian Thorborg

  • Faraz Soroush

Great insights!

  • albertjack1990 .


Great presentation and analogies.. Informative

  • Chayse Mckay

LOVE'D it and would 100% recommend it to anyone else who is stuck on Promoting there products

  • umerkhawer .

For someone who knows nothing about Marketing. This was a GOLDMINE. Jon was effective and concise with each lesson. I cant wait to apply his secrets to me and my clients marketing. Thank you so much and as you said in your lessons. "i hope our paths cross again"

Thanks you alot.

  • valeriekyle .

I just love how he presents his courses! They are not boring !

  • chrisza .

A well presented course that has armed me with many tools I can implement to market my clients products better. The knowledge gained will also help me improve the marketability of my own business to potential clients. Thank you and looking forward to your next course.

  • Josipher Wallé


  • Michelle Jil

  • brendaquintero .

  • lrfernandez .

Excellent course, would love summary notes cheat sheet available for download after each chapter in order to review for the long run.

  • leonhuang .

Amazing, thank you Jon!

  • Kurt Guidry

The way this course is set up is simply amazing. There is so much knowledge crammed into one place!

  • supermsbusiness .

Great course! I am going to sign up for Jon's other course now!

  • Dawn Irish

  • Christine Lamp

excellent course! Thank you!


A Great Course! Nicely Explained With Useful Examples I learned here a lot. Thanks "Jon Youshaei"

  • thomrick .

Very informative course, clear speech and video. This guy knows what he is talking about.

  • seiteburrito007 .

  • rajkal .

Great experience!

  • slasalle .

  • shandeenis .

Excellent information, easy to digest, and no fluff. The value of what you learn more than pays for the tuition cost.

My only chief complaint is that the quizzes did not match the content-- For example, the video did a very brief list of the stages a person goes through in the sales funnel process but NOT how each one works in marketing. And the final module went briefly into how to target ads- but not how Facebook determines what you are charged on a bid. However, roughly a third of the relevant quiz questions and the final were about these uncovered details rather than the content itself.

  • Mason Lanier

Great information here, I recommend keeping a notepad or something around! Well worth the money.

  • israr322 .

Great Course, Very Helpful, I will follow these strategy.....

  • Ciubotariu Ciprian

Good and important info for your business!

  • tamahlee .

Loved this course ! Thank you ... only issue I had was the Intro video & #8 would not play for me for some reason ... but not sure if the issue is on my end or not. Awesome otherwise !! Thanks !

  • chiggy416 .

Excellent information that I can use!

  • Gabriela Cataldo


  • Andrei Mircea

Foarte fain. Eductiv si plin de jucarii noi!

  • mariam_17 .

  • Jenean Hooker

  • thlonebookaneer .

Excellent course, it was short but powerful, I definitely recommend.

  • James Baade

Immensely helpful with tons of insightful strategies. Highly recommended!

  • penspearls .

Great course!

  • trishadunbar .

Straight to the point course that gives the student the ability to make active changes to product promotion whilst working through each session. Thank you.

  • wandagarner155 .

Jon's course is chocked full of usable ideas and tools I can use immediately. Thank you.

  • cingram197 .

Excellent value. Lots of important information which makes total sense. I feel grateful for the opportunity to have taken this course. Thank you.

  • Night Tongue

Great stuff! Learned a lot, looking forward to implementing it

  • emgarry .

Solid knowledge that is updated to today's world. Jon is engaging, clear, and gives practical thoughts and examples that anyone can apply with the right mindset

  • da23nunes .

  • Anneliese Place

  • vleeproduction .

I really gained an understanding of marketing in today's world! Awesome Job! I look forward to taking other classes.

  • brandon Maziwisa

Excellent insight into proven and effective strategies! All the lessons are well taught and backed up with case studies. Josh presents the course information exceptionally well. Great Course!

  • nimblewords .


  • brucexavier .

This is my second course of Jon. He is great as always. Learned a lot in this course, especially about borrowing audience :) . I absolutely loved that part.

  • Michelle Catin

Informative. Learned new things. Easy to understand. Will definitely apply what I learned for myself and clients.

  • dslagle1 .

I was very impressed with this course and will definitely buy his next one!

  • Robin Deisberg

Pretty awesome stuff. I learned a lot, but i would like to have deeper informations and more how to without using so much tools from the web that i have to pay for. But awesome work John!

  • cubellc .

GREAT content.

  • Christian Tanobey

As a copywriter, and, read books about sales and marketing, the secrets were not so secret. A great refresher and research tips though.

  • Chris Akanno

This is the best course that i have taken to solve my marketing issues. Thank you and am sure i will purchase another course by this same instructor.

  • Temitope Omoyinmi

  • tinfung93 .

Seriously, I love the course very much. However, it is slightly pricey for people overseas. The speaker breakdowns complicated theories into bite-size notes on viral marketing which is very helpful.

  • brightandsunny .

Great content. Informative and engaging speaker.

  • spaintranslator .

The depth of material was appropriate for an introductory course. Very informative and helpful.

  • thelastbreed .


  • tgb1987 .

  • juanwriter .

Another excellent course by Jon: easy, straight to the point and effective. A must for all marketing professionals!

  • pocahottas .

Excellent content!

  • leronj23 .

  • logan53 .

The guy in the course is really very smart!!

  • abbastaanza .


  • nicolajwood .

Clear and concise, helpful tips, a great way to learn as you can pause the videos to take notes and absorb the information. Thank you!

  • russianjor .

the information provided was quite use-full, and the presenter was very efficient, however when comparing value for money versus other online platforms, fiver is very far from matching my expectations, this is more of a headlines quick course, rather than a hands on step by step guide of implementation, other platform offer way more extended resources and material at half the price.

  • miiila .

Jon's course is not directly related to my actual profession or job but indirectly useful for part of what I do and will benefit some of my clients, and might as well prove useful generally, being a freelancer.
It was an opportunity to learn some new things and to look over the rim of a teacup.
I enjoyed the content as well as the presentation.
Marketing pros probably know some or a lot of the content but I definitely recommend it to people like me - lots of insights and ideas to work with, I was inspired enough to look up and start using one of the recommended tools the very next day after finishing the course. Thumbs up also for the tips more specific to Fiverr!

  • hoofinggroup .

Brilliant content and great tips!!

  • staceyleerae .

  • thijscreemers .

  • thijscreemers .

  • jackvo29 .

Great course! I have learned tons of stuff about marketing! I can't wait to apply those concepts to my business. I totally recommend this course to everyone who is interested in marketing.

  • michaelcastroca .

Short and to the point. Very good course.

  • aankurniawan559 .

awesome dude!

  • Ali Ahsan Syed

I am glad I bought this course, learned a lot, changed my perception.

  • juliuscato .

Great introduction to the major topics needed to set yourself apart from the crowd on the internet.

  • bebasd .

I love it. I learned a lot from this course

  • Flora R Bella

My deep gratitude to Jon Youshaei for his very empowering course on
Viral Marketing : 7 Secrets to Promote Any Product
at Learn from Fiverr.

I can not wait to put all those golden nuggets to professional practice. #SkillsUpgrade #ProductivityDuringDownTime #InvestInYourself

  • ajayorr .

This was a great course filled with great strategies and tools to help you implement these strategies immediately. Jon does a great job breaking things down and not only showing you how these strategies are applied in the real world, but also how you can apply them in your business.

  • solaceengineers .

Good course. Especially the tools mentioned are great! It would have been great if there were more content on the freelancing bonus chapter.

  • klevitt70 .

Absolutely awesome... very informative!
Great teacher :)

  • planetebooks .

  • konkamunsif .

Got a structured and well informed way forward. Looking forward to implement what I learned.

  • evgeniap .

Disappointed that the BONUS section was the same as the one in 7 Secrets to Create Killer Content

  • miriyes .

Practical, motivating, creative. I recommend it

  • todorf5 .

Very informative course!

  • Yifatush .

Great course with a lot of resources and ideas.
It would be better if there was a downloadable with links to all the tools mentioned.

Now I need to remember which video had which tool and go back to find it.

  • best_seo .

It's an eye-opener and I have learnt few concepts which I can quickly apply to my business.

  • thomaslener .

Great value for money

  • Alexandru Barbir

Another amazing course! Thank you so much for the accurate and clear information :)

  • joecorrigan .

Outstanding. Over delivered in content, presentation and format.

  • artichokepress .

Hello from beautiful Montana, the presenter was excellent. I wish I would have taken the classes over a couple of days instead of just straight through. I got off track a couple of times.

He also said something about signing up to get a bonus and gave a address but closed the screen before I could write it down.

Very well done and I will watch it again.

Fondly, Judy Helm Wright--Author/Blogger/intuitive Wise Woman

  • billionsideas .

Great Lectures To Learn. Valuable Points For Viral Marketing Are Awesome. Recommended!

  • solutions_00 .

Great course. if you can provide a certificate for us that would be awesome.

  • melissahoff .

Fairly short form but information packed. Learn from someone who does this for his clients and can show you how to do it yourself. Plus his freelancer bonus at the end of the series and through the video landing is great fuel for an educational fire that continues to burn after your mind starts to tingle from the new ideas and possibilities.

  • kaustubh7355 .

This course is very great And this will help me in my online business Thank you for sending so great information

  • lindabonney758 .

  • incomelocator .

Awesome course. I can honestly say I gained a wealth of practical information that I can use now in my business. Extremely informative and entertaining. No fluff, or no re-hashed information. Loved it!!

  • tagcostopoulos .

Well one of my main problem is like all other courses, is in the end you have to be genius to be able navigate thru all of the application like Buffer, Google Trends , Busssumo, Spyfu, Similarweb, and the list goes on and who has time to study and comprehend them all . My other concern is that they are all free until you really need them ( never free ) 14 days free trial and limited access or need to upgrade to premium . That being said there are a few interesting tip but for regular Joe like me who thought that he had found a course that would finally give him THE edge for marketing his product not even close sorry. But here is an idea why not include a sent us your .com and we will do it once so you can have head start so here is mine .

  • jokuubas .

  • Blake Mechlem

Great course, skills and lessons learned are very useful

  • Md Hafizur Rahman

This is excellent course! Jon explain really well and I found the 7 Secrets really helpful. Definitely will try to implement the strategies learned here. Thanks for giving us this valuable content.

  • niiikola .

Really Awesome Course! I'm starting to use these techniques right away, and I'm sure they'll make a great progress.

  • wadadlitech .

  • sarahhollenthon .

Great course!! I did not expect to get so much useful information. Very happy that I took this course and can definitely recommend it to anyone!

  • karenlfaulkner .

  • Magenta Freeman

I took Jon's other course on Content and loved it, so I was excited to get to this one! He did not disappoint! Great material, key memorable facts, tools and techniques that you could immediately and easily apply...I wish all the courses I signed up for were this well done, and provided this much value for such a great price! Thanks so much Jon!

  • uzairshah414 .

Amazing.. Best..

  • Andrei Mircea Zorila

I have seen many versions of this course. TED - YouTube amm ... This is by far the most educated and the best structured. Congratulations. I will also move on the content writing course after I have some sales here on Fiverr! Thanks!

  • pixel_logo .

Very Clear and Informative! I would definitely recommend this to everyone who would like to establish their brand! Really Worth It!!

  • Crystal Sanchez

  • hsaleem .

Great course, fantastic tips but I am giving a 4 stars rating because of a 404 on this page

  • virtulon .

  • Anuj Marwah

Quite insightful. You'd definitely have too many takeaways from this course!

  • moniqueknight .

  • jellafornie .

Great insight and very practical.

  • tuhin2u .

Awesome tips. I have learned lots of new marketing strategies.

  • professordelich .

This is excellent course! Definitely will try to implement the strategies learned here. Bravo!

  • alexvlaston .

Awesome! Great insights I will totally use!

  • farrettejeda .

  • seowriting94 .

Really interesting course. Worth investing on.

  • graphicz0716 .

PERFECT Course. Thanks for giving us this valuable content. Cheers

  • robertodiana .

This Course is really interesting and well done. Jon explain really well and I found the 7 Secrets really helpful. Great job and thank you for sharing.

  • Trystan Stone


  • dejan3d .

  • delvige .

Super engaging and full of examples for everything that was talked about.

  • LCTAD Agency

This course was absolutely amazing. Best money I have ever spent! Im hooked.

  • stanleyf .

  • Tom Cobb

So much value. I learnt a ton from this course.

  • denzellcooper .

  • ericcantona2012 .

This is great, every stage gave me a wow experience. I am now very equipped to crush my competitors. Well done.

  • nequraperdue .

  • francesco0809 .

  • teresa_voice .

Amazing marketing course! Even though I do not plan on going "viral" in the context of being a social media star, everything in this course was expertly designed for me to best sell my brand while staying 100% aware of my competition!

  • Tanvir Hossain

It's a good course. Resources are well explained.

  • redysuperwriter .

Thanks Jon & your team for putting this together. Learned a lot.
From the real world examples, and in course practice questions.
It was great.
I especially liked the Marketing Treasure Chest! 5 STARS!!!!!

  • elexsoft .

Excellent and straight to the point !

  • batterypro .

Great ideas and a fresh modern
Way for an old dog to learn
New tricks and approaches

  • chantelle_50 .

very valuable

  • smorand .

  • onlinexperts86 .

Amazing Course! Learned a lot and now it's time to put it into action. Love it!

  • naikoosuhaib .

  • ewelinafiedler .

  • a_marcov .

Can I give this 10 stars? I learned more from Jon about marketing than I did in business school. No joke. And I went to a top 10 business school. Jon's insights are modern, insightful, and tactical. This course exceeded ALL expectations.

  • Traffic bd

Really very helpful course I think

  • bseaustralia .

Great and useful course!

  • kokoha .

Great course. It is full of useful information. Great videos and examples. I was also so glad to see the first TV ad.

  • ultimate_eagles .

Excellent Course

  • ultimate_eagles .

Excellent Course

  • dclover1 .

Great information that anyone can use!

  • businessmagix .

A very informative course

  • atpcre .

I absolutely loved this course. As a voice over talent, it has always been hard to market to such a niche, but this training has opened my eyes to ways I can market to huge community. Thank you.

  • szilard_ .

  • ajccarreon .

This course is a real treasure chest of marketing wisdom. I love how Jon Youshaei breaks down the granularity and explores everything in minute detail. Thank you Jon and Fiverr for creating this course.

  • seolinkedz .

  • Shah Fahad

Great content

  • mattajcaldwell .

Very enlightening and interesting course!

  • univsolmc .

It was cool. Thanks. Found a lot of useful information.

  • amyamy22 .

I would like to thank Jon for his nice course. Very interesting and really cool. Every minute of the tutor is a treasure!

  • gili82 .

  • damianorstore .

I absolutely loved this. It was actionable and insightful and I feel like a better freelancer because of it. I will be taking a lot more courses here wow! Good job Fiverr. I tip my hat to you guys.

  • Obed Armah

Enjoyed every bit of it and learned a lot ,thanks

  • Keren J

  • Rona Carp

Great course, interesting and easy to understand.