Lead Generation with Facebook Ads

  • 4.6 (46 Reviews)
$43 Buy Course Free Preview
  • 30-day money-back guarantee

  • Unlimited access, anywhere, anytime

  • Learn from hand-vetted instructors, experts in their field

Lead Generation with Facebook Ads

  • 4.6 (46 Reviews)
  • 30-day money-back guarantee

  • Unlimited access, anywhere, anytime

  • Learn from hand-vetted instructors, experts in their field

This badge will showcase your new expertise on your profile page after completing the course. Cool, right?.

Course Syllabus

Chapter 1

Course Downloads

  • Course downloads
Chapter 2

Why generating leads is a hot skill in the market

Chapter 3

What’s a Lead worth?

  • 6. The Value Of A Lead Depends On The Business (7:26)
  • 7. Positioning Your Services (4;12)
  • Quiz: What’s a Lead worth?
Chapter 4

Driving leads with a chatbot

  • 8. Why Chatbots Are Effective (3:04)
  • 9. How To Set Up A Chatbot For Your Client (10:04)
  • 10. Growing A High-Quality Messenger List (6:19)
  • 11. Tracking Success With Your Chatbot (7:55)
  • 12. Building A Loyal Fanbase (4:31)
  • Quiz: Driving leads with a chatbot
Chapter 5

Driving leads natively on Facebook

  • 13. An Introduction To Lead Forms And Facebook Canvas(6:01)
  • 14. How To Set Up Lead Forms (5:29)
  • 15. How To Set Up Facebook Canvas (4:23)
  • 16. Driving Traffic To A Landing Page (10:18)
  • 17. Retargeting Lead Generation Audiences (12:10)
  • 18. Monitoring The Success Of Your Lead Generation Campaigns.(9:22)
  • Quiz: Driving leads natively on Facebook
Chapter 6

How to drive high quality traffic

  • 19. How Do You Define A Good Lead (4:21)
  • 20. How to use Attributes with your Chatbot (7:14)
  • 21. Filtering Traffic With Attributes In Messenger.(5:42)
  • Quiz: How to drive high quality traffic
Chapter 7

Tracking and adding value

  • 22. How To Track Lead Completions (16:26)
  • 23. Optimizing Your Lead Campaigns (13:44)
  • 24. Have Something To Offer (7:27)
  • 25. How Leads Upsell To Future Sales. (5:16)
  • Quiz: Tracking and adding value
Chapter 8

How to be an all-star freelancer

  • 26. Knowing Your Clients and Their Pain Points (4:26)
  • 27. Delivering Through A Painless Process.(7:53)
  • 28. Checklists - A Map To Driving Results (4:12)
  • 29. Troubleshooting - When Things Go Wrong, Since They Do (3:51)
  • Quiz: How to be an all-star freelancer
Chapter 9


  • 30. Conclusion (5:11)
Chapter 10

Final Quiz

  • Final Quiz

Course Description

  • play 30 Videos
  • time 3.2 Hours

The Facebook Leads Course will take you step by step through our checklists on how to generate leads on Facebook. By the end of this course, you are going to be able to run leads on Facebook and through messenger marketing. We will share how to develop a strategy on Facebook, how to gain access to your customer's accounts, how we qualify customers, and how much to charge them. This course will cover the most common mistakes people make so you don't make the same ones.

We will show you how to generate more traffic and more customers to your site. You are going to learn how much a lead is actually worth to your business. We will share with you optimization principles that will teach you how to cut down your cost per lead by up to 60%.

We are excited to share our proven methods driven by checklists with you. See you inside!

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46 Reviews

  • 4.6
  • senseibaldguy

Outstanding, as always...

  • Sheila

It Was Good but not for beginners. I was looking to find a solution on generating leads for startups not existing business

  • gabrielneuman

Great Course,

Good understanding of what I can do to build my Fiverr business.

  • univsolmc

I took every last class you guys taught and now I feel like a wizard. Thank you so much for the entire FB Ads Program. Extremely helpful!!

  • Brandon

so far so good. No way to ask questions... Also would be nice if we had an overview of the whole funnel so we can visualize it.

  • Anthony

Fantastic course! Actionable from the very beginning! I will definitely be going back through this course again; there is so much valuable information. Excellent!!

  • jccard

Dennis and Logan at BlitzMetrics are hands down the best investment of time when learning evergreen marketing strategies that you can apply in both local marketing and agency growth.

Ive gotta implement those checklists! I’ve been piecing my own together for too long.

  • Jimmy

Great coaching! Some was a little over my head first time through, but I'm sure I'll get more comfortable as I review the more technical modules.

  • vegedelight

great content. Would have been better if you guys had included downloadable checklists since you talk about these tools.

  • giovanni

Loving it. Practical info with actionable steps. Great insight and advice

  • D'Angelo

  • digitaldibya

Very good training,I am very happy.Thanks

  • Arnel

The principles taught by Dennis and Logan in this course is way more than the price I paid for! Five stars! Love it 3000. 🙌💪👌

  • devbits

Great course! Concise and to the point spiced with amazing tips. :)

  • a20rollo

I stopped counting the number of lightbulbs that went off in my head the moment Dennis and Logan explained how to calculate the value of a lead, early in the course. Wait... the VALUE of a lead? There's a specific formula?? Each section connected all the dots for me. I'd revisited lead gen on Facebook here & there over the past several years, never having success. What Dennis and Logan teach here makes so much sense, it not only answered my every "who, what, when, why & how" questions, but it has given me the confidence to present my services and the perspective on how to get results from the Facebook platform.

  • davidst

Excellent course, I learned a lot from this course, the strategies and tactics are amazing, Thank you so much! Highly recommend!

  • algreg

  • Temple

Great course, Lots of great info

  • hcubed63

  • trevorlt

Great for getting the fundamentals right.

  • Mihai

Awesome course! Thanks!

  • raheelahmad92

I assumed It contains practical but this course contains 80% theory

  • Greg

This is a great template for sellers and mid-entry facebook users looking to up their ads game. The core of this program has insights that often get missed by 90% of sellers on Fiverr.

  • oneshopr

  • Sambi

nice course.

  • rafsan__mahmud

  • djemotion

  • Drashti

  • frida_


  • meetayyazahmed

Simply Amazing in teaching that how to gain credibility with a lot of money
Logan Young & his team did a great job keep shining :)

  • technicalwizz

Cool tips from Dennis! Would love to buy his course talking about getting clients and running the business.

  • Matilda

We love Dennis. end of the story

  • Saeid

  • Devin

  • valleys2785

Very good course. I recommend it!

  • rexhinoganci92

  • sinkeedgedesign

There is some useful info but not that easy to apply on fiverr platform.

  • mahbubulmottaqi

Not bad.

  • jane_anyiam

Top notch

  • Raymond

The topics covered are enlightening. Am happy that I purchased this course.

  • Mihai

  • Md Mizanur

Great Course

  • tamika

  • emdad2019



Instructors took time to explain everything taught to details. Awesome

  • crazyivan24

You're one step away

Lead Generation with Facebook Ads

4.6 (46)

Frequently Asked Questions

  • Why is lead generation important?

    Lead generation is what fuels your business. Within every business, there are three components: Marketing, Operations, and Finance. Lead generation covers the first component of lead generation. By implementing the three stages of the ACC funnel (Awareness, Consideration, and Conversion) into your own lead generation, you'll be able to generate a consistent stream of inbound leads. You'll establish yourself as the authority and people will come to you for help.

  • What is a lead generation strategy?

    A lead generation strategy is your plan on how to gather leads. We like to start with a lead magnet; something we give out for free to capture email addresses. Within that email address, we are able to share insights, tips, important details about your business and eventually convert them to a customer. Lead generation strategy always starts with your Goals, Content, and Targeting.

  • What is a lead ad?

    Lead ads allow you to gather necessary information from a customer so you can close a sale. Popular information to gather is Name, Email, Phone Number, and Home Address. However, you can also add custom questions on Facebook Lead forms that are more tailored for your own business. You can also use lead ads to collect emails to retarget to later on. You can use lead ads to collect sign-ups for a lead magnet (something you give away for free) such as newsletters, quotes, and mini-guides.

  • What does a lead generation specialist do?

    Lead generation specialists attract potential customers for their own company, a company they work for, or as a freelancer. They help qualify leads as potential customers their company would like to work with. They optimize lead ads so their return rate meets company standards. They report back on their findings of what is working, what can be improved, and what other components can be shown to attract more leads.

  • Does Facebook lead generation work?

    Yes, if you put into place the correct Goals, Content, and Targeting. These are the three components of a strategy that are guided by principles. If you try to randomly generate leads on Facebook with tactics, you may be able to generate leads in the short term but without a strategy, it won't be sustainable. Practice the fundamentals with your strategy, implement the 3-part ACC funnel and optimize your campaign. That is how you'll be able to generate leads.

  • What is a good cost per lead on Facebook?

    It depends on the industry, the product or service you're selling, the geography you're in. We typically say a $5 lead is a good benchmark for reference purposes only. However, depending on the price of your service or product it could be more or less. A dentist might have a higher cost per lead than someone trying to gather email addresses through a lead magnet (a free offering). While two identical dentists with a difference in offers or location can vary in cost per lead as well.