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30-day money-back guarantee
Not satisfied?Reach out to our customer support team within 30 days to receive a full refund.
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Unlimited access, anywhere, anytime
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Learn from hand-vetted instructors, experts in their field
Writing Bios that Get Noticed
Win New Business with a Fun, Engaging Summary of Yourself & Your Business
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30-day money-back guarantee
Not satisfied?Reach out to our customer support team within 30 days to receive a full refund.
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Unlimited access, anywhere, anytime
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Learn from hand-vetted instructors, experts in their field
No badge is available for this class.
Course Syllabus
Chapter 1- Class Introduction Free
- Bonus Materials - Bio Templates
- The Importance of a Good Bio
- How to Interview Yourself Like a Top Journalist
- Adding Personality Into Your Bio
- Echoing Your Client's Language in Your Bio
- Creating Your Bio-Thesaurus
- Creating a First Draft & Intro
- Writing a Compelling Byline
- Writing an “About Page” that Pops
- Putting it All Together
Melissa Cassera is an award-winning Business Strategist and Professional Screenwriter. She teaches entrepreneurs how to build an audience that is 100% obsessed with their work, while making every step feel like a total guilty pleasure.
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Use journalistic interview strategies to uncover your best work and worth.
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Strike the right balance between professional and personable.
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Understand your readers so you can connect with them.
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Infuse personality into your bio.
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Create a 30-second pitch for yourself and your business.
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Write a compelling byline, 300-word story and about page.
For some people, writing a bio is excruciating. How do you sum up your life, your work, your entire being in one neat little paragraph? How do you figure out what to put in and what to leave out? And how do you share your accomplishments without sounding totally full of yourself?
Whether you need to write a brief bio, create an about page or just figure out the best way to introduce yourself at a conference, this class will make the process fun, not painful. Melissa Cassera, an experienced brand and marketing consultant for businesses large and small, will teach you how to use your bio to connect with your readers and convert them to customers and clients.
About This Course
For some people, writing a bio is excruciating. How do you sum up your life, your work, your entire being in one neat little paragraph? How do you figure out what to put in and what to leave out? And how do you share your accomplishments without sounding totally full of yourself?
Whether you need to write a brief bio, create an about page or just figure out the best way to introduce yourself at a conference, this class will make the process fun, not painful. Melissa Cassera, an experienced brand and marketing consultant for businesses large and small, will teach you how to use your bio to connect with your readers and convert them to customers and clients.
What You Will Learn
- The Importance of a Good Bio
- How to Interview Yourself Like a Top Journalist
- How to Add Personality Into Your Bio
- How to Echo Your Client's Language in Your Bio
- How to Create Your Bio-Thesaurus
- How to Create a First Draft & Intro
- How to Write a Compelling Byline
- How to Write an “About Page” that Pops
Why learn with Melissa Cassera?
Melissa is an experienced brand and marketing consultant, named one of the nation's "Top Personal Branding Experts" by Huffington Post. She can teach you how to use your bio to connect with your readers and convert them to customers and clients, as well as how to infuse personality into your bio, create a 30-second pitch for yourself and your business, and much more.
Who Is This Course For?
- Anyone who has to sell themself to clients and readers
- Freelancers
- Authors
- Professionals with an online presence
Requirements
- Access to Internet
- Computer / Laptop / Mobile Device
What Is Included?
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Immediate unlimited access to course materials
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30-day money-back guarantee
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English Closed Captions
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Suitable for mobile or desktop
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Class download of bio templates
No badge is available for this class.
Course Syllabus
Chapter 1- Class Introduction Free
- Bonus Materials - Bio Templates
- The Importance of a Good Bio
- How to Interview Yourself Like a Top Journalist
- Adding Personality Into Your Bio
- Echoing Your Client's Language in Your Bio
- Creating Your Bio-Thesaurus
- Creating a First Draft & Intro
- Writing a Compelling Byline
- Writing an “About Page” that Pops
- Putting it All Together
Sample lesson