SEO Fundamentals: The Ultimate Framework

  • 5.0 (4 Reviews)
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  • Learn from hand-vetted instructors, experts in their field

SEO Fundamentals: The Ultimate Framework

  • 5.0
 
  • 30-day money-back guarantee

  • Unlimited access, anywhere, anytime

  • Learn from hand-vetted instructors, experts in their field

This badge will appear on your profile once you complete this course.

Course Syllabus

Chapter 1

Chapter 1: Introduction

  • 1. Intro- Course Overview (1:28)
  • Course Downloads
Chapter 2

Chapter 2: SEO 101

  • 2. What is a Search Engine, and how do they work (5:41)
  • 3. What Kind of Work do SEO Practitioners Do (2:01)
  • 4. Popular Tools for SEO (5:55)
  • 5. The Evolution of Google's Algo (3:24)
  • Quiz: Chapter 2: SEO 101
Chapter 3

Chapter 3: Technical Analysis

  • 6. Analysis Introduction (3:09)
  • 7. Reporting your Findings (2:52)
  • 8. Checking Google's Index (4:17) Free
  • 9. Checking Google Search Console (4:46)
  • 10. Setting up Crawler Tools (4:48)
  • 11. Interpreting Crawler Tool Reports (8:15)
  • 12. Interpreting Page Speed Tool Reports (8:15)
  • 13. Checking Schema Markup (2:58)
  • Quiz: Chapter 3: Technical Analysis
Chapter 4

Chapter 4: Content Audit

  • 14. Content Audit - Introduction (4:12)
  • 15. Basic Keyword Research (3:34)
  • 16. How to Determine What Type of Content You Should Create (3:31)
  • 17. Qualitative Content Audit (3:25)
  • 18. How to Take Your Content Inventory (7:56)
  • 19. Reviewing site Architecture (3:55)
  • 20. Keyword Optimization (6:30)
  • 21. Keyword Gap Analysis (6:19)
  • 22. Keyword Opportunity Sizing (6:24)
  • Quiz: Chapter 4: Content Audit
Chapter 5

Chapter 5: Link Audit

  • 23. Competitive Link Audit (5:25)
  • 24. How to Find Short Term Opportunities (7:15)
  • 25. How to Check if a Domain Link is High Quality (2:07)
  • 26. The -Oops Something Happened- Audit (8:15)
  • Quiz: Chapter 5: Link Audit
Chapter 6

Chapter 6: Outreach

  • 27. Finding Great Contributors on Fiverr (3:15)
  • 28. Finding Great Contributors with Ahrefs (0:48)
  • 29. Finding Contact Info using NinjaOutreach (3:42)
  • 30. Sending Emails Through NinjaOutreach (5:25)
  • Quiz: Chapter 6: Outreach
Chapter 7

Chapter 7: Project Management

  • 31. SEO Project Management - Introduction (0:53)
  • 32. Wireframing and Product Specs (3:27)
  • 33. Reporting on the progress of your work using Asana (5:39)
  • 34. A word on Weekly-Monthly Reporting (8:22)
  • 35. Reporting Your SEO Impact (4:01)
  • 36. Top Tips for Project Managers (7:19)
  • Quiz: Chapter 7: Project Management
Chapter 8

Final Quiz

  • Final Quiz

Course Description

SEO is an important part of digital marketing that you should not ignore. Every successful business wants to drive traffic through Google. 

If you have minimal SEO knowledge and you’re looking to gain practical experience, this course is perfect for you! Learn how to do technical SEO analysis, content audit and link audit in this project-based course. I will also give you tips & tricks for reporting your work. The course will prepare you to dive deeper into SEO and teach you how to launch and scale an SEO campaign.


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4 Reviews

  • 5.0
  • univsolmc

So much information. My head is spinning right now. I really appreciate this SEO Fundamentals course.

  • playgroundzrock

good course

  • miftah129

It was good, waiting for more advanced courses. Thanks

  • Kurt

Excellent SEO course, simple to understand and yet very complete with info!

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SEO Fundamentals: The Ultimate Framework

5.0 4