Personal Branding Fundamentals
  • 4.5 (13Reviews)
 

Personal Branding Fundamentals

Learn the fundamentals of building and maintaining a powerful personal brand.

  • 4.5 (13)
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  • Learn from hand-vetted instructors, experts in their field

Personal Branding Fundamentals

Learn the fundamentals of building and maintaining a powerful personal brand.

  • 4.5 (13 Reviews)
 
  • 30-day money-back guarantee

    Not satisfied?

    Reach out to our customer support team within 30 days to receive a full refund.

  • Unlimited access, anywhere, anytime

  • Learn from hand-vetted instructors, experts in their field

This badge will appear on your Fiverr profile upon completion, showcasing your expertise

Course Syllabus

Chapter 1
Chapter 1: Build a Personal Brand
  • 1. My Story (1:42)
Chapter 2
Chapter 2:Getting Started
Chapter 3
Chapter 3: Understand Yourself
  • 7. Discover Your Motivation (1:21)
  • 8. The Golden Rules (3:07)
  • 9. Building a Brand Story (2:57)
  • 10. Tell Your Brand Story (2:32)
  • 11. Self Promotion Made Easy (2:17)
  • Quiz - Chapter 2
Chapter 4
Chapter 4:Follow Goldie's IDEAL Method
  • 12. Identify Your Opportunities (2:26)
  • 13. Do's and Don'ts
  • 14. Earn Your Place
  • 15. Amplify Your Brand (3:31)
  • 16. Live Your Brand
  • Quiz: Chapter 3
Chapter 5
Chapter 5: Accelerate With Sponsors
  • 17. Importance of Mentors (2:12)
  • 18. Choosing Mentors (2:42)
  • 19. Creating a Personal Advisory Board (3:54)
  • 20. Embrace Your Imperfections (2:52)
  • Quiz - Chapter 4
Chapter 6
Chapter 6: A Personal Brand Campaign
  • 21. Develop a Plan (3:52)
  • 22. Implement a Strategy (2:16)
  • 23. Revise Your Plan (3:14)
  • Quiz - Chapter 5
Chapter 7
Chapter 7: Communicating Your Brand
  • 24. Showing Up Online With a Blog (3:09)
  • 25. Creating Videos on Social (2:59)
  • 26. Using LinkedIn (2:45)
  • 27. Managing Your Brand at Work (2:53)
  • 28. Managing Your Appearances (2:02)
  • 29. Auditing Your Touchpoints (2:55)
  • 30. Handling Conversations (2:39)
  • Quiz - Chapter 8
Chapter 8
Chapter 8: Promotion and Visibility
  • 31. Effective Networking (3:03)
  • 32. Becoming the Hub (2:41)
  • 33. Volunteering to Make a Difference (1:46)
  • 34. Tradeshows and Conventions (2:57)
  • Quiz - Chapter 7
Chapter 9
Chapter 9:Conclusion
  • 35. Going For the Longrun (1:37)
Chapter 10
Final Quiz
  • Final Quiz
Goldie Chan

Branding & digital marketing expert with 10+ years experience - called 'Oprah of LinkedIn' by Huffington Post.

After Completing This Course You Will Be Able To
  • Understand the importance of building a powerful personal brand
  • Define your motivation for your personal brand and develop a clear, consistent voice
  • Develop and implement a successful personal brand campaign
  • Find what makes you special and unique to your audience and create a solid differentiator
  • Build your own brand story and tell it with pride and confidence
  • Overcome imposter syndrome and have confidence in your abilities
  • Embrace your imperfections and identify new and exciting opportunities
  • Master the evolution of your personal brand
  • Work with brand advocates and sponsors to amplify and accelerate your brand
  • Start your own blog, create videos on social media and use Linkedin to promote your personal brand
  • Establish an influential presence and master networking events and opportunities
About This Course

Master the fundamental skills needed to create and maintain your unique personal brand. This course details the essential do’s and don’ts when creating a personal brand and outlines how to plan and implement your own brand campaign strategy with pro tips and tactics.

Conquer the top 5 Golden Rules in personal branding, learn all about self-promotion, audit and improve all of your audience touchpoints and choose an appropriate mentor that will compound your success. You’ll even explore the basics of maintaining your appearance, holding a compelling conversation and the importance of networking as an essential form of marketing to create a personal brand that people will identify with and remember.

This course was created by Madecraft. We are pleased to offer this course in our library.

About This Course

Master the fundamental skills needed to create and maintain your unique personal brand. This course details the essential do’s and don’ts when creating a personal brand and outlines how to plan and implement your own brand campaign strategy with pro tips and tactics.

Conquer the top 5 Golden Rules in personal branding, learn all about self-promotion, audit and improve all of your audience touchpoints and choose an appropriate mentor that will compound your success. You’ll even explore the basics of maintaining your appearance, holding a compelling conversation and the importance of networking as an essential form of marketing to create a personal brand that people will identify with and remember.

This course was created by Madecraft. We are pleased to offer this course in our library.

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What You Will Learn

  • How to create a genuine brand that people can identify with
  • How to build a strong network of people and make relationships a priority
  • How to remain agile and adaptable as your brand evolves
  • How to master the art of self-promotion
  • How to build a personal brand on your core values
  • Goldie’s IDEAL method to creating a powerful personal brand
  • How to choose the perfect mentor for your brand
  • Plan and implement your personal brand campaign strategy
  • How to manage your appearances and handle conversations like a pro

Why learn with Goldie Chan?

Branding & digital marketing expert with 10+ years experience in tech and entertainment. Working with Fortune 500 C-level executives & serving on the Producer's Guild of America's New Media Council, she has been called the "Oprah of LinkedIn" by Huffington Post.

Who Is This Course For?

  • Anyone wanting to develop a personal brand
  • Freelancers wanting to build a strong personal brand
  • Entrepreneurs trying to grow their reach
  • Influencers wanting to grow their brand
  • Small business owners trying to sell more products
  • Brands wanting to build a strong network
  • Anyone interested in becoming a personal brand manager
  • Beginner to Intermediate

Requirements

  • Access to Internet
  • Computer / Laptop / Mobile Device

What Is Included?

  • Immediate unlimited access to course materials
  • 30-day money-back guarantee
  • Exercises and quizzes to help you put theory into practice
  • English Closed Captions
  • Suitable for mobile or desktop
  • A badge to showcase your expertise on your profile page upon completion
13 Reviews
  • 4.5

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Course Syllabus

Chapter 1
Chapter 1: Build a Personal Brand
  • 1. My Story (1:42)
Chapter 2
Chapter 2:Getting Started
Chapter 3
Chapter 3: Understand Yourself
  • 7. Discover Your Motivation (1:21)
  • 8. The Golden Rules (3:07)
  • 9. Building a Brand Story (2:57)
  • 10. Tell Your Brand Story (2:32)
  • 11. Self Promotion Made Easy (2:17)
  • Quiz - Chapter 2
Chapter 4
Chapter 4:Follow Goldie's IDEAL Method
  • 12. Identify Your Opportunities (2:26)
  • 13. Do's and Don'ts
  • 14. Earn Your Place
  • 15. Amplify Your Brand (3:31)
  • 16. Live Your Brand
  • Quiz: Chapter 3
Chapter 5
Chapter 5: Accelerate With Sponsors
  • 17. Importance of Mentors (2:12)
  • 18. Choosing Mentors (2:42)
  • 19. Creating a Personal Advisory Board (3:54)
  • 20. Embrace Your Imperfections (2:52)
  • Quiz - Chapter 4
Chapter 6
Chapter 6: A Personal Brand Campaign
  • 21. Develop a Plan (3:52)
  • 22. Implement a Strategy (2:16)
  • 23. Revise Your Plan (3:14)
  • Quiz - Chapter 5
Chapter 7
Chapter 7: Communicating Your Brand
  • 24. Showing Up Online With a Blog (3:09)
  • 25. Creating Videos on Social (2:59)
  • 26. Using LinkedIn (2:45)
  • 27. Managing Your Brand at Work (2:53)
  • 28. Managing Your Appearances (2:02)
  • 29. Auditing Your Touchpoints (2:55)
  • 30. Handling Conversations (2:39)
  • Quiz - Chapter 8
Chapter 8
Chapter 8: Promotion and Visibility
  • 31. Effective Networking (3:03)
  • 32. Becoming the Hub (2:41)
  • 33. Volunteering to Make a Difference (1:46)
  • 34. Tradeshows and Conventions (2:57)
  • Quiz - Chapter 7
Chapter 9
Chapter 9:Conclusion
  • 35. Going For the Longrun (1:37)
Chapter 10
Final Quiz
  • Final Quiz
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Personal Branding Fundamentals
4.5 (13)

Sample lesson

2. Why is a Personal Brand Important (2:31)
This lesson can help you know the course from the inside.