- Getting Started with Your GA Account: Navigate your way around the GA interface, learn about the tech behind GA and familiarize yourself with basic analytics terminology.
- Navigating Reports: Gain a deeper understanding of your audience and marketing channels by learning how to expertly interpret audience, acquisition, behavior and conversion reports.
- Campaign, Ads and Conversions Tracking: Learn how to measure your advertising ROI and track your website with Google Analytics.
- Data extraction techniques: Know how to pull valuable, actionable data from GA in order to streamline your approach and amplify your results.
What's inside
3 Courses
69 Videos
12 Hours
Subtitles available-
30-day money-back guarantee
Not satisfied?
Reach out to our customer support team within 30 days to receive a full refund.
Unlimited access, anywhere, anytime
Taught by vetted industry experts
What you will learn:
Who is this program for?
- Digital Marketers wanting to improve campaigns with data-driven insights
- Web programmers, designers, front end and full stack developers looking to diversify their skillset
- Anyone wanting to start a career in analytics
- Product managers needing reliable data to ensure ROI and customer satisfaction
- Marketing managers looking to understand data for enhanced campaign strategies
- All levels of experience
This program includes the following courses:
Watch the course trailer
Jeff Sauer
Google Analytics - Fundamentals
Build your Google Analytics knowledge from the ground-up with this detailed fundamentals training course. Learn how to harness the power of Analytics to get the most out of the data you collect.
26
4.1 Hours
Watch the course trailer
Jeff Sauer
Google Analytics - Advanced
Navigate the complex world of analytics like a pro with this in-depth course designed to help you put Google Analytics into advanced action. You’ll learn about obtaining clean data, campaign, ads and conversion tracking, SEO reports, advanced segments and measurement techniques for content engagement.
Watch the course trailer
Jeff Sauer
Google Analytics - Mastery
Learn the techniques of expert analysts so that you can utilize your skills to gain data-driven insights into your digital content. This course dives deep into how data collection works and covers calculated dimensions and metrics, advanced conversion reports and how to extract useful data from GA.
Our Expert Instructor
Jeff Sauer
World-renowned Google Analytics wizz, he has been named one of the top 25 most influential PPC experts. He has turned 14,000 digital marketers into Google certified professionals in addition to delivering more than 100 keynote presentations and workshops in 15 countries.
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