Become a Professional Copywriter For Any Platform

Become a Professional Copywriter For Any Platform

Equip yourself with the skills required to be able to write compelling, high-converting content for any platform. From general copy for websites, products and Ads to blog writing, books / e-books and copy for your e-commerce site, this program offers expert techniques and guidelines on becoming a versatile and professional copywriter.

About the program

Equip yourself with the skills required to be able to write compelling, high-converting content for any platform. From general copy for websites, products and Ads to blog writing, books / e-books and copy for your e-commerce site, this program offers expert techniques and guidelines on becoming a versatile and professional copywriter.

What's inside

What you will learn:

  • Content Strategy and Creation: Devise the perfect strategy to attract and convert your ideal audience.
  • Building Your Audience: Learn how to ‘build your audience by borrowing’ with guidelines on how to ethically steal your competitor’s customers.
  • Constructing The Perfect Piece: Craft your content according to tried and tested principles using bold headlines, effective metaphors, refining your focus and employing the APSA format.
  • Powerful Copy: Write copy that captures your audience’s attention, makes a memorable impact and builds your following for monetization
  • Keyword Research and SEO: Learn how to find the top keywords for your blog’s theme and optimize your writing to rank high on the search results page
  • Blogging: Learn how to write a compelling blog that attracts the right audience and has the potential to be monetized
  • E-commerce Copy: Write copy that sells. Create high-converting copy that increases sales and builds your customer base
  • Book & E-book Publishing: Create and publish your very own book or e-book from scratch

Who is this program for?

  • Copywriters, journalists and writers looking for a practical and theory-based courses
  • Content Marketers wanting to write powerful copy
  • Business owners wanting to connect authentically with audiences
  • Podcasters and Content Creators wanting to venture into blogging
  • Digital nomads wanting to learn a skill that they can do from anywhere
  • Bloggers who want to elevate their content
  • Entrepreneurs and freelancers wanting to learn how to construct compelling copy
  • Bloggers wanting to elevate their existing skills and monetize their blog
  • Anyone wanting to start a professional career in copywriting
  • All levels of experience

This program includes the following courses:

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Shani Raja

From Structure to Style: Master Your Copywriting

Produce captivating copy for millions of global readers. Learn strategies that will empower you to write blog posts, web and content marketing copy and articles with impeccable style and grace.

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Maddie Cohen

Blog Post Writing: Create Engaging Blogs

Writing engaging content is the result of time, effort, and skill. Learn blogging best practices, elevate your posts, speak to your audience and naturally attract readers. From brand voice development and writing strategies to proofreading and SEO.

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Carrie French

E-commerce Copywriting: The Key to Conversion

This course covers everything from working with keywords, correct formatting & writing with a target audience in mind to using the best free & paid copywriting tools to build credibility with strong, authentic copy that resonates with your readers.

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Jon Youshaei

Stories That Sell: 7 Secrets To Create Killer Content

Learn how to write content that makes your audience nod their heads and open their wallets. Get better results with these proven tactics, tools and templates to turn you into an expert content creator.

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Billy McIntyre

Create and Self-Publish Your Book or Ebook

Learn how to write a book or e-book, self-publish it and promote it online with tools, techniques and strategies to define your story, keep you focused, develop and implement a marketing strategy and get your book selling online.

Our Expert Team Of Instructors

Shani Raja

Former senior editor and in-house writing trainer at The Wall Street Journal. Shani has written for many other top news organizations including The Economist, Time, the FT, Dow Jones and Bloomberg News. Shani now teaches the world professional writing techniques.

Maddie Cohen

A UC Berkeley alumna and Top-rated Fiverr Pro content marketing writer. She has worked with hundreds of clients and boasts more than 1,800 reviews.

Carrie French

Top-rated Fiverr Pro copywriter and specialist in website content, sales copy, and blog writing who has helped 10k+ businesses tell their stories and make an impact. Carrie has been interviewed by Forbes, Entrepreneur Magazine, and Side Hustle School about her success as a top-rated copywriter.

Jon Youshaei

Marketing Manager at YouTube, he is ranked as one of the world's top marketers by Forbes, Entrepreneur and Inc Magazines. Jon is also known for writing in Time Magazine and impacting millions through his public speaking and best-selling e-courses.

Billy McIntyre

Top-rated Fiverr Pro ghostwriter with more 10k+ clients worldwide. He holds two BAs from Lehigh University & has contributed writing to projects across a range of fields including national tourism boards & contractors in the US intelligence community.